Broadcasters unite to support Together TV campaign ahead of Freeview boost

The channel launches 'Together For Good' campaign as it's announced the channel will become available in more Freeview homes later this month. 

Together TV - the channel formerly known as the Community Channel - the UK’s only broadcaster dedicated to social change – and the world’s only supporter-owned national TV channel - has assembled widespread support and advice from media industry partners to create and launch its new ‘Together For Good’ campaign.

Partners including BBC Creative, Viacom, Guardian Media Group and Goodstuff have developed the creation and production of the campaign, to help raise awareness of the socially conscious channel. Media inventory to support the campaign has been pledged across television channels, catch-up services, social media, digital outdoor, national newspaper and magazine groups, cinema and radio. Media partners supporting this campaign also include ITV, Channel 4, Sky, Discovery Inc, A+E Networks UK, TI-Media, Clear Channel, Ocean Outdoor, Pearl & Dean, The Telegraph and Facebook. Several community radio stations are also getting involved and supporting the campaign.

The new ‘Together For Good’ campaign’s provocative approach highlighted in its brand copy-ads will resonate with people whilst the content-led artworks will inspire people to watch award-winning TV shows like Great British Garden Revival with Monty Don, Trashed with Oscar-winner Jeremy Irons, All Gardens Great and Small with Miranda Hart and Mandela, My Dad and Me with Idris Elba.

Along with this campaign Together TV is set to be available to even more TV viewers across the UK from 22nd July 2019 when the channel will change multiplexes, enabling coverage of the channel to jump from around 70 to over 90% of households, following support from Arqiva, who along with the long-running support from the other platform operators, Sky, Virgin and Freesat, enable this channel to broadcast.

Together TV currently reaches 10 million viewers a year across the UK through its TV channel and tens of millions globally through social media.

  • Together TV is on Freeview 89, Sky 194, Virgin 269 and Freesat 164, along with being streamed, on-demand on My5 and social videos on YouTube, Facebook, Instagram and DailyMotion.