Sky launches satellite dish free TV service in Italy

Sky has launched a fibre-only TV service in Italy, expanding its satellite-free TV service to two countries.

Earlier this year, Sky Austria launched a service called Sky X, giving access to a range of free-to-air and pay TV channels delivered via a user's internet connection.

Now Sky's Italian arm has launched a version of Sky Q that promises to offer almost the same experience of the satellite version of Sky Q, just via fibre broadband.

One of the main constraints is that the service is limited to HD, not 4K UHD and some channels are currently absent. The service is available to customers of most of Italy's main ISPs, provided that they have a minimum speed of 15Mbps.

A spokesperson for Sky Italia said Sky Q fibre would provide
...the best content and the maximum viewing experience coupled with the freedom to choose the technology that best suits one’s needs.

Sky first teased a satellite-free version of its service in the UK several years ago, but has remained silent since then.

Sky does already offer a basic streaming TV service in most of the countries it operates in, known as Now TV in the UK, Italy and Ireland. However Now TV only offers a small range of the channels available via satellite, and the service does not offer the same user interface or EPG as the satellite service, so for example, viewers can't just select a channel number to access a channel.