ITV Hub reports surge in viewer demand


As more stay home, more people are streaming and ITV has confirmed its service has seen a large increase in users.

The broadcaster has reported a 39% increase in the number of hours users are logged in and watching programmes on the ITV Hub.

The ITV Hub has also seen a 32% increase in requests in comparison to the equivalent time last year.

It comes after a number of UK ISPs reported a sharp increase in traffic on their networks, not just from home working but also due to increased video streaming.

Traditional linear TV is also benefiting from additional viewers, with news programmes particularly benefiting from the increase in demand: the BBC News at Six o'clock has recorded over 8 million viewers in some of the highest numbers in the past 15 years. Channel 4 News reached a six year ratings high.